Funnel conversions in mobile apps refer to the percentage of users who complete a specific goal or action within the app. Funnel conversions are commonly used to measure the effectiveness of an app in achieving specific goals, such as making a purchase, completing a level in a game, or sharing content on social media. Funnel conversions are typically measured at different stages of the user's journey within the app, and can be used to identify where users are dropping off and to identify opportunities for improvement.

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