Measure FTUE

Quantify your app’s

Measure your Uninstall Threshold that quantifies the chance a user gives your app to find value before they churn. Also get to know how well your app fares in terms of learnability, onboarding, and user activation metrics.

Analyse FTUE

Crack the code
to user activation

Correlate D0 user experiences that lead to activation and reduced D0 churn. Pinpoint your most effective and efficient paths to user activation in your app.

Glynk reduced D0 churn among female users by 37%

37% less

D0 Churn

New female users get a lot of friend requests in their first session so all they do is deny friend requests and churn on D0. Glynk launched a contextual walkthrough for these users that guides them to privacy settings.